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Major Hong Kong Promotion in Calgary
Press Release - January 22, 2004
A large scale Hong Kong Promotion featuring a live radio show and a Chinese Spring Lantern Festival celebration, will be staged at Chinook Centre in Calgary on February 5.
Following the success of last year�s effort, the Hong Kong Economic and Trade Office (Canada) (HKETO) has timed this year�s Hong Kong Promotion in Calgary to coincide again with the Chinese Spring Lantern Festival and the visit of the Hong Kong Wushu Delegation to maximize its promotional appeal.
Entitled �Hong Kong and Calgary � Cities of Dynamism�, the Hong Kong Promotion will kick off with a live radio show presented by Fairchild Radio starting from 3:00 pm.
During the live radio show, the host DJs will play games with the public to test their knowledge about Hong Kong and its close ties with Calgary. They will also interview leading members of the Hong Kong Wushu Team including Taiji gold medal winner Li Fai, Changquan silver medal winner To Yu Hang and �King of Nangquan� Chang Ka-ho, who will participate in the event to meet the public for autographs and photographs.
The radio show will continue until 6pm when the Chinese Spring Lantern Festival celebration starts to entertain the public with many traditional Chinese cultural performances and a Wushu (martial arts) display by members of the visiting Hong Kong Wushu Delegation.
The promotion will be officiated by the Permanent Secretary of Hong Kong Special Administrative Region Government, Ms Shelley Lee, the HKETO Director, Mr Bassanio So, MLA Ms Karne Kryczka, the Director, Business Sales of Tourism Calgary, Mr Mark Nicholas, and the President of the Fairchild Media Group. Mr Joseph Chan.
The results of a Chinese Spring Lantern Festival riddle quiz will be announced at the event�s opening ceremony. Winner of the overall grand prize will get a Hong Kong-Calgary return air ticket, courtesy of Tour East Holiday Ltd.
Residents of Calgary who are interested in participating the riddle quiz can visit the HKETO official website at www.hketo.ca, the Fairchild Radio Calgary FM947 at www.fm947.com or the website of Calgary Sun at www.calgarysun.com to download the quiz entry form and fill in the correct answers and mail the completed form to the following locations:
- Fairchild Media Group (109, 2723-37 Ave., NE, Calgary, Alberta T1Y 5R8) - The Calgary Sun (2615 12 St. NE. Calgary T2E 7W9)
OR drop off to: Treasure of China (Chinatown), 130, 3 Ave, SE by Monday, February 2, 2004
The �Hong Kong and Calgary � Cities of Dynamism� promotion is supported by Fairchild Media Group and the Hong Kong-Canada Business Association, Calgary and sponsored by the Treasure of China Seafood House and Tour East Holidays. Media sponsors are Calgary Sun, Trend Weekly and Sing Tao Daily.
For more information, please contact: John Tam, Chief Information Officer of Hong Kong Economic and Trade Office at: (416) 924-5544 or email: [email protected] or Elison Chu, Senior Information Officer, [email protected]
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